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・ Newswomen's Club of New York
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・ Newspaper Boy (1955 film)
・ Newspaper Boy (1997 film)
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Newspaper display advertising
・ Newspaper documentation of the Assyrian genocide
・ Newspaper endorsements in the Canadian federal election, 2006
・ Newspaper endorsements in the Canadian federal election, 2008
・ Newspaper endorsements in the Canadian federal election, 2011
・ Newspaper endorsements in the Canadian federal election, 2015
・ Newspaper endorsements in the United Kingdom general election, 2010
・ Newspaper endorsements in the United States presidential election, 2004
・ Newspaper endorsements in the United States presidential election, 2008
・ Newspaper endorsements in the United States presidential election, 2008, for Barack Obama
・ Newspaper endorsements in the United States presidential election, 2008, for John McCain
・ Newspaper endorsements in the United States presidential election, 2012
・ Newspaper endorsements in the United States presidential primaries, 2008
・ Newspaper endorsements in the United States presidential primaries, 2012
・ Newspaper endorsements in the United States presidential primaries, 2016


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Newspaper display advertising : ウィキペディア英語版
Newspaper display advertising


Newspaper display advertising is a form of newspaper advertisement - where the advertisement appears alongside regular editorial content. Display ads are generally used by businesses and corporations towards promotion of their goods and services and are generally for larger budget clients.
Newspaper display ads are different from the regular "display ads" terminology, which is commonly referred to as advertisements placed on the internet in banner and other rich media format.
These ads can span across multiple columns - and can even cover full page, half page, quarter page or other custom sizes. They are designed in high resolution coloured and black/white formats providing higher visibility for the mass audiences of newspapers. For many major newspapers in developing markets, display ads play a significant role in subsidizing the cost of the published newspaper.
Display ads appear in all sections of the newspaper except the editorial page, obituary page, and classified section.
==Display Ads Vs Classified Ads ==

Display ads typically contain text, photographs,logos, maps, and other informational items. In a newspaper, display advertising appears on the same page as, or on the page adjacent to general editorial content. Whereas, classified ads generally appears in distinct sections - based on their ad category in a designated newspaper classified pullout. The classified pages were traditionally text-only, and available in a limited selection of typefaces. Classified ads can either be normal classified texts or classified display ads. Classified display Ads are cheaper than regular display ads - and appear in smaller width sizes in the classified columns. Display Ads are generally 6-7 times more expensive than classified display advertisements.
Typically newspaper display ads and are caused by larger business establishments with larger advertising spends. Display ads include retail/branding, public announcements, tender, public notice, education admission notices, UFR, special appointment Supplements etc.For Personal/ Individual Requirements such as selling Property, Automobiles, Change of Name newspaper classified ads are more optimally suited.

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
ウィキペディアで「Newspaper display advertising」の詳細全文を読む



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